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facebook ads

The Difference Between Boosting a Post vs Using Facebook Ads Manager

December 5, 2018

If you’ve been around us for a while (or any marketer) you’ve probably heard us warn you against clicking the “boost post” button underneath a post of yours on Facebook. And while we still believe that holds true today, we would like to add in one thing: It can never hurt to test it. Testing […]


Facebook ads are incredibly powerful, but they aren’t magic. Many people have unrealistic expectations that ads will or should always work —or that they should be easy. And while Facebook does give us ALL of the tools we need to be successful, there are several reasons why your ad campaign may not be getting you […]

5 Biggest Mistakes People Make When Advertising On Facebook

November 15, 2018

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facebook ad campaigns

How To Decide Which Facebook Ad Campaign To Run

November 9, 2018

With over 2 billion daily active users, Facebook is one of the best social platforms when it comes to advertising! For beginners, advertising on Facebook can be extremely daunting and confusing because of its variety of targeting options,  objectives and so much more. That’s where we step in 😊 One of the most important things you […]


lead generation

There are a ton of different ways to drive traffic and get new inquiries for your business: Google, Pinterest, knocking door-to-door (this is actually how we started our business!), Vendor Lists, Networking, Blogging… but our favorite by FAR is Facebook and Instagram ads. Even within the Facebook Ads platform, there are a lot of different […]

Using Lead Generation Campaigns to Get Inquiries in Real Time

September 27, 2018

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rising tide society philly seo workshop

5 Marketing Strategies to Grow Your Wedding Business

March 13, 2018

A few months after we started our marketing business, we joined the Philly Tuesday’s Together group for the Rising Tide Society. We were immediately surrounded by a passionate, incredible group of creative entrepreneurs – and a ton of wedding professionals. At first, we felt like it may not be the place for us. As marketers, we […]


what you need to know about the facebook newsfeed update

By now, you’ve surely heard about Facebook’s big news feed update. According to the Facebook press release, this new update is all about bringing people together.  Why? Because Facebook wants to make its users happy. A happy Facebook user comes back again and again. An unhappy user doesn’t come back so often.  So how did […]

What You Need to Know About the Facebook Newsfeed Update

February 5, 2018

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Targeting Your Dream Clients on Facebook + Instagram

Targeting Your Dream Clients on Facebook + Instagram – Free 5-Day Challenge

June 6, 2017

If you follow us on Instagram, you may have seen some happy dances happening lately ???????? Whyyyy you may ask? Because we’ve been working hard behind the scenes putting together lots of new resources + content for you guys, and today we officially launched or newest course today! Targeting Your Dream Clients on Facebook and Instagram is […]


How We Got 338 Leads for $94

In a recent webinar that we hosted with Honeybook, we shared some of our Facebook ad results to show why we believe so much in using Facebook ads to grow your business. We received a ton of great feedback from our webinar, and lots of people were asking about strategies they could use to see […]

How We Got 338 Leads for $94.43 with Facebook Ads

May 23, 2017

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how to use facebook to grow your business

How to Use Facebook to Grow Your Business

May 4, 2017

Today, we’re going to cut right to the chase: we believe that Facebook is one of the best ways to grow your business. Now you may be thinking to yourself, “I’ve tried Facebook. I’m posting every day. I’ve boosted a few posts.. and my reach is still decreasing every day. Is Facebook really worth all of the time […]


4 easy ways to add your facebook pixel to your website

If you are running Facebook ads and you are not using your Facebook Pixel, you are missing out on an enormous opportunity. We are firm believers that Facebook is one of the best big data companies in the world. And as much as we love unplugging and encourage everyone to scroll a little less, we also […]

4 Easy Ways to Add Your Facebook Pixel to Your Website

April 13, 2017

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