Social Media Archives | Pete + Jordan

5 Reasons Every Small Business Should Use a Chatbot (+ How to Set Your first one up!)

Social media has become one of the most important forms of marketing and communication between businesses and their audience in recent years. Businesses are now turning to social media to leverage their customer service and allow consumers to contact them 24/7 via “live chat.” While many businesses may have a system to “queue” online chats […]

February 4, 2019

Business + Marketing, Social Media

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The Difference Between Boosting a Post vs Using Facebook Ads Manager

If you’ve been around us for a while (or any marketer) you’ve probably heard us warn you against clicking the “boost post” button underneath a post of yours on Facebook. And while we still believe that holds true today, we would like to add in one thing: It can never hurt to test it. Testing […]

December 5, 2018

Business + Marketing, Facebook Ads, Social Media

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How to Grow Your Wedding Photography Business with Instagram

Ok, let’s face it. Instagram is one of the best social platforms for anything wedding. It’s visual nature offers brides and grooms alike to SEE what they want, whether that is their dress, bouquets, venue or photographer😉. Instagram allows photographers and other creatives to showcase their products and services beyond text. Let’s break down why […]

October 11, 2018

Business + Marketing, Social Media

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Using Lead Generation Campaigns to Get Inquiries in Real Time

There are a ton of different ways to drive traffic and get new inquiries for your business: Google, Pinterest, knocking door-to-door (this is actually how we started our business!), Vendor Lists, Networking, Blogging… but our favorite by FAR is Facebook and Instagram ads. Even within the Facebook Ads platform, there are a lot of different […]

September 27, 2018

Business + Marketing, Facebook Ads, Social Media

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Best Times to Post on Social Media to Receive the Highest Engagement

It’s interesting to think how many times a day we pick up our devices, whether that be a computer, cellphone or tablet, to check social media. On average, people spend 1 hour and 56 minutes on social media apps including YouTube, Snapchat, Instagram, Facebook and Twitter, DAILY! There are over 3 billion of us across […]

July 25, 2018

Social Media

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How to Use Pinterest as a Wedding Vendor

This most may contain affiliate links. This means we may receive a small commission, at no extra cost to you, if you make a purchase. Please know, we ONLY recommend tools and services that we believe in. It’s no secret that our weddings are one of the most well-planned and biggest events of our lifetime […]

May 21, 2018

Business + Marketing, Social Media

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5 Marketing Strategies to Grow Your Wedding Business

A few months after we started our marketing business, we joined the Philly Tuesday’s Together group for the Rising Tide Society. We were immediately surrounded by a passionate, incredible group of creative entrepreneurs – and a ton of wedding professionals. At first, we felt like it may not be the place for us. As marketers, we […]

March 13, 2018

Business + Marketing, Facebook Ads, Social Media

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Automatically Posting to Instagram

It’s no secret that Instagram is an incredibly powerful tool and platform to grow your business. And while we love lead generation and paid advertising to drive qualified traffic and leads, there’s nothing better than getting organic inquiries in your direct messages! This past year, we’ve booked quite a few clients from our Instagram profile […]

February 13, 2018

Business + Marketing, Social Media

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What You Need to Know About the Facebook Newsfeed Update

By now, you’ve surely heard about Facebook’s big news feed update. According to the Facebook press release, this new update is all about bringing people together.  Why? Because Facebook wants to make its users happy. A happy Facebook user comes back again and again. An unhappy user doesn’t come back so often.  So how did […]

February 5, 2018

Business + Marketing, Facebook Ads, Social Media

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How to Keep Line Breaks When Posting on Instagram

Ahhh the line breaks.. these guys were the bane of my existence when posting on Instagram. I’d take all this time crafting a well-thought-out post, make it look all pretty and formatted, and then it all just went “poof!” when I pressed “share.” Somewhere during the uploading process, my pretty little spaces and line breaks […]

July 24, 2017

Business + Marketing, Social Media

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